Night Train Veeck

Night Train Veeck

Chief Operating Officer

A passionate man of the fan, Night Train lives and breathes the fan experience. He is a seasoned sports marketing executive with a diverse domestic and international background across five sporting leagues.

He received his B.S. from The College of Charleston, a Masters in Sports Administration from Northwestern University and is a massive believer in bringing fun into everything you do. With 14 seasons between Independent and Minor League Baseball, followed by seven seasons in Major League Baseball with the Chicago White Sox, he is well versed in all forms of marketing and fan engagement at the grassroots, club, and league levels. His expertise spans digital campaigns, ticket sales, corporate partnerships, and non-traditional marketing initiatives.

Night Train has hands-on experience successfully implementing numerous fan-centric campaigns on two continents and is no stranger to rolling a tarp. Most recently, he has returned to the U.S. after almost two years as Fan Engagement Specialist for Cricket Australia’s Big Bash League in Melbourne, Australia.

During his time there he helped create the inaugural BBL Indigenous match honoring Indigenous Australians, and other league-wide initiatives all while learning the game of Cricket and marketing one of the newest, most successful leagues in the world.

When not living in a stadium, Night Train resides in Chicago’s South Loop neighborhood with his partner Loz, and dog Wicket, where he is mastering the art of bread baking and patiently awaiting the reunification of OutKast.